Mobile Marketing Companies: Helping You Make the Most of Mobile Phone Marketing


Mobile Marketing Companies: Helping You Make the Most of mobile phone marketing

One of the hottest tools being used by marketers and advertisers today is the Mobile Marketing campaign. This is basically using cellular phones as part of, or central to, their marketing strategy for promoting a product, service or event.

The use of the mobile phone as an integral, if not the important, part of a marketing or advertising campaign is because of the sheer ubiquity of the gadget. In 1990, there were 12.4 million subscribers and users of cellular phones worldwide. By 2009, or around two decades since, that number has balloned to 4.9 billion, or an increase of 370 times. Cellular phone users also cover the full spectrum of socio-economic classes. Persons from the highest levels of society to the

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